eCommerce market in Papua New Guinea
Market development
eCommerce revenue development in Papua New Guinea
Papua New Guinea is the 73rd largest market for eCommerce with a predicted revenue of US$843.6 million by 2024, placing it ahead of Kenya. Revenue is expected to show a compound annual growth rate (CAGR 2024-2028) of 9.8%, resulting in a projected market volume of US$1,225.6 million by 2028. With an expected increase of 20.8% in 2024, the Papua New Guinean eCommerce market contributed to the worldwide growth rate of 10.4% in 2024. Like in Papua New Guinea, global eCommerce sales are expected to increase over the next years. Seven markets are considered by ECDB within the Papua New Guinean eCommerce market. Electronics is the largest market and accounts for 25.4% of the Papua New Guinean eCommerce revenue. It is followed by Fashion with 20.3%, Hobby & Leisure with 16.9%, Furniture & Homeware with 11.6%, Grocery with 11.1%, Care Products with 7.6%, and DIY with the remaining 7.1%.
eCommerce revenue development in Papua New Guinea
eCommerce revenue growth in Papua New Guinea
2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | |
---|---|---|---|---|---|---|---|---|
Revenue (in mUS$) | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
Growth (in %) | 29.1 | 25.6 | 82.2 | 34.7 | 38.1 | 46.0 | 32.0 | 97.0 |
Select main category